Every engagement starts the same way: a clear, critical and impartial read of the business as it stands today, and a workable path to where you want it to be.
Are your assets fully utilized? Are your competitors faster to market? Are your competitors more innovative?
Information Media Partners will help you define a workable strategic planning process, as well as business opportunities for action. Our approach is progressive — starting with a clear understanding of your current environment, including your products, competitive positioning, organization and financial situation.
We also work closely with you to define, as closely as possible, the end-state representation: where you would like your business to be. Lastly, we build a strategy program designed to bridge the gap between your current position and your envisioned environment.
There are clients who do not yet understand what they can achieve, and we are often asked to develop a strategic vision for a product line or business unit that doesn't have an obvious growth path. Solutions in these cases could include new capital investment, divestiture or acquisition (roll-ups) — or even comparatively radical recommendations.
Information and publishing/media companies have long understood the value of ‘content’, since it defines the publishing and information industry. With divergent user expectations and multiple access points for content usage and engagement, media companies have to develop content management and creation strategies that give them complete control and unlimited flexibility.
Information Media Partners can help publishers document existing content management strategies and recommend changes that will support their goals. Often, this process requires strategic thinking about how the publisher wants to engage their target market in the use of their content.
Many publishing companies face the dilemma of rising factor costs with limited ability to raise prices or extract further supply-chain efficiencies to compensate. Outsourcing is an effective tool to radically revise a publisher's value chain — often lowering operating expense and freeing significant dollars for new business development, which in turn creates more opportunity.
Specifically, publishers may opt to do some or all of the following:
Information Media Partners has direct experience working with companies that have faced similar challenges and, via a designed and progressive program of re-engineering and outsourcing, has helped reduce cycle times, significantly increase process volumes, and reduce unit factor costs to as little as 10% of the original level.
Products, competitive positioning, organization and financial situation, assessed with a critical, impartial eye.
A clear representation of where you want the business to be — even when that path isn't obvious at the outset.
A strategy program built to move you from current position to envisioned environment — and the operating discipline to see it through.